SuperWorld Messaging Platform

Project Format: Internship project for the SuperWorld online real estate application team

Role: UX Designer

Time Span: July 2021

Task: Design a messaging platform for users to communicate on SuperWorld’s online virtual real estate platform.

Problem Statement

SuperWorld users needed a way to communicate to discuss property transactions on the real estate platform. The solution needed to have an easy way to extend, accept or renegotiate an offer.

Content Ideation

Users are able to conduct a vast variety of interactions through SuperWorld, and the messaging platform needs to support all of these conversations. So, I started out by figuring out all of the different interactions that could take place and then began to determine what each interaction would look like.

High-Fidelity Prototypes

Next, I created high-fidelity prototypes using Adobe XD. Keeping with SuperWorld’s minimalist aesthetic I chose a design that is straightforward but visually appealing and easily allows users to add properties to the chat as well as to conduct transactions.

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Discussion

This was the most in-depth design task I completed during my SuperWorld internship. Throughout several weeks I iteratively improved the designs until I reached my final prototype, and this project made me fully understand the importance of consistency across a multi-screen design. It also introduced me to designing for immediate implementation, as my designs were handed off to developers once completed. This meant that all designs needed to be perfect, as they were immediately put to use on the real estate application.